Built from experience.
Created for your next chapter.
I'm Kit. I created Vello to help people move from wanting a business to owning one that has been researched, built and prepared for launch.
Read my story
The starting point wasn't a product.
It was the life I wanted.
When I started my first business, I wanted more control over my time, greater financial independence and the chance to build something that belonged to my family and me. I did not begin with the perfect product idea.
I spent between six months and a year researching markets, studying products and speaking to manufacturers and distributors. I worked backwards from the life the business needed to support: the income, the number of sales, the margin per order and the work involved in serving each customer.
The evidence led me to mechanical and electrical equipment for business customers. It was not a category I had dreamed about, but the customer need, commercial model and supplier opportunity made sense. That business generated more than £1 million in revenue during its first three years. These are my historical results, not a promise of results for a Vello client.
“I was close to giving up. Then, halfway through my first shift at a factory, the phone rang.”
After around two months without a sale, I began to doubt the business and took a factory role. During my first shift, I answered a customer call on my break. About an hour later, the customer paid a deposit on an order that generated approximately £2,500 in profit.
By the end of the following month, the business had generated approximately £18,000 in revenue at a gross margin of around 45 percent. The sale did not arrive from nowhere. The research, supplier relationships, website and systems built beforehand made it possible.
That experience became central to Vello: good foundations do not guarantee success, but they give a serious owner something credible to operate, test and improve.
Could this be the business you have been waiting to start?
Tell Kit what you want from your working life. He will personally review your application and explain whether Vello could be the right fit.